The old misconception that a Financial Director is just an overpaid accountant is fast disappearing from the Thames Valley business world, and that’s largely due to FD’s like those at the Thames Valley FD Centre changing that misconception at grass roots level, in and amongst the local business community.
The Unique Approach
It doesn't take long once one of our Financial Directors starts working with a business for it to experiencing the unique approach we bring. Actually there are two different types of customers. There are customers who have set up on their own having previously worked for large companies. These guys know what value an FD can bring to a business as they have seen their added value for themselves. They will take a part time FD on board at the earliest opportunity. On the other hand there’s the self-made man or woman who has never worked for a large organisation and is therefore unfamiliar with commercial finance people, or ‘bean growers’ as I like to call them. Someone like that, who has set up on their own in business and become relatively successful, doesn't realise how much a commercial FD can grow their business.
The Next Level
The fact is that with an FD they could take themselves to the next level and become a much more successful business. In a much faster time frame. They are able to take the carefully calculated initiatives they wouldn’t otherwise have even considered because they have all the information and with that, the confidence to take risks.
A lot of businesses get stuck in a rut and can't move beyond their current turnover and profit levels. This is often around the one or two million turnover mark but varies by business. It is the stage where to profitably grow the business; the owner needs to rely on the skills of people other than herself and needs to take decisions that may well be outside her own comfort level.
Turn Dreams Into Plans
An FD will come in and say “OK, let’s look at the whole market, let’s look at other areas you could go into, let’s look at the skills you need to take the business to that next level and let’s look at the best way of financing this growth”. You may even find yourself raising finance for the first time which can be a scary prospect but, once that’s securely in place, we can turn those dreams into plans.
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